基于不同社会责任承担模式的闭环供应链决策研究

公彦德; 任丽媛

基于不同社会责任承担模式的闭环供应链决策研究

引用本文：公彦德，任丽媛.基于不同社会责任承担模式的闭环供应链决策研究[J].经济数学,2020,(2):51-57

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作者	单位
公彦德，任丽媛	（南京审计大学商学院，江苏南京 211815）

中文摘要:供应链成员企业对不同社会责任承担模式有自己的偏好选择，探讨供应链成员企业承担的社会责任对供应链决策的影响.对于可能的任何一种社会责任承担模式，企业承担社会责任均会使产品销售价格降低、需求量增加、回收量增加.承担企业社会责任虽然会使自身收益减少，但其他成员和系统的收益却会增加，有利于增加消费者剩余，实现社会福利最大化.当承担的社会责任程度较大时，供应链成员企业能保持长期合作关系，使供应链正常运行.当承担的社会责任程度都较小时，由于供应链成员企业之间对社会责任承担模式的偏好存在矛盾将难以维持供应链合作，最终会导致供应链断链.

中文关键词:产业经济学闭环供应链博弈论企业社会责任

Research on Closed-Loop Supply Chain Strategy Based on Different Modes of Social Responsibility

Abstract:Supply chain members have their own preference choices for different social responsibility commitment models, and exploring the impact of supply chain members' social responsibilities on supply chain decisions. For any possible mode of social responsibility, corporate social responsibility will reduce product sales prices, increase demand and recycled quantity. Although corporate social responsibility will reduce its own benefits, the benefits of other members and systems will increase, which will help increase consumer surplus and maximize social welfare. When the degree of social responsibility assumed is large, the member of the supply chain can maintain long-term cooperative relations and make the supply chain operate normally. When the degree of social responsibility assumed is relatively small, it will be difficult to maintain supply chain cooperation due to the contradiction between the supply chain members' preference for social responsibility commitment mode, which will eventually lead to the supply chain breaking.

keywords:industrial economics, closed-loop supply chain, game theory, corporate social responsibility

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